How do you get a prospect to visit a property they would disqualify out of hand? Our answer was to reveal this ’hidden gem’ with a drone video that strings together all highlights inside the building. Once we had the awareness, we followed up with tenant testimonials and built up a community around the brand.
Our take aways
Find out what's stopping your audience from converting, and solve that problem head on.
Sometimes a campaign is as simple as making the right people aware that a product exists.
Throughout our campaigns we noticed Virtatalo has a small group of strong fans. We celebrated them by featuring their jokes and comments in our ads.